Now I know you’re probably thinking “not another social network!” and that thought certainly crossed my mind as well. Before you make your judgment, you should give it a try, as you may find it addicting. See, the beauty of Pinterest is that you can pin on a variety of topics (really anything you want) and organize you pins into different ‘boards’ or categories. This set-up gives value back to the user. You don’t just blindly post something out to your followers in hopes of getting feedback. You are creating a history of your posts. These pins are image-driven, so the entire site is visually stimulating. Thus, feedback with ‘repinning’ and ‘likes’ comes naturally, as we are a visual species. You can easily go back and reference, edit or even re-categorize you pins. This is a great direction for social media to head.

Interested? Visit Pinterest.com to check it out. Fair warning, you need to be invited to become a member. But… you can invite yourself!

The Golden Transcript did a great interview about the redesign with our CEO and EVP. They talked about the entire redesign process and what it really meant for our local company to redesign the website for the Golden community. Read the article below!

The engaging design and bold colors bring the city’s site to modern times, while still preserving Golden’s ‘old west’ heritage.  With targeted sections for Live, Work and Play, an ‘A to Z’ list of City Services and a custom Document Center loaded with useful information,  you’ll always be able to find what you are looking for.

The goal of this project was to build an easy to navigate, media-rich website that would become a destination for residents, employees and visitors of Golden. Some new features include rotating photo slideshows and galleries that showcase Golden’s beauty, ‘business cards’ on each page for department heads so you always know who to contact, and an extensive ‘Play’ section designed to encourage visitors to explore all the city has to offer. Another feature to note is how the News section is organized. The user can easily identify whether the news item is related to an event (calendar icon), city news (city logo), recreation (kayak image), or very important (exclamation point). This, along with other new features on the site, is designed to help the user easily navigate through content and find exactly what he or she needs (while enjoying the experience!).

We encourage you all to check out The City of Golden’s new website. We’d love to hear what you think!

Starting a new business and you need to develop a logo? Or perhaps you have one but it’s looking a little tired and dated. Your logo represents your business and we take that very seriously. We sit down with our clients to understand their business and the look and feel they are after before we start designing drafts of logos, business cards or letterhead. Whether you are looking for elegant and professional or sharp and spicy, our creative team will come up with designs that will knock your socks off.

Nothing delivers your message as clearly and effectively as a well produced video. Our event production team has years of experience in video planning and production. We meet with our clients to storyboard their message, manage all logistics of the shoot, hire talent if needed, design supporting graphics, and handle all post-production to get your video ready for distribution.

Does the content of your website need an overhaul? Do you need help getting your message on your website in a clear, concise manner? We offer full copywriting services or we can help clean up what you already have. We collaborate with you to ensure the tone and message represent your business appropriately.

Designing for print is different than designing for the web, but we take the same detailed approach to each. We can help with brochures, inserts, banners, signing, or marketing materials for your next event.

Public Relations is a division of the o2 Group specializing in award winning public and media relations for financial services, legal, public affairs, and sports related companies. From large national law firms to small hedge funds and political campaigns, o2 Group is able to secure top tier media recognition with target publications and broadcast outlets that put our clients name in front of key decision makers. We influence the influencers.

Through creative media relations strategies, time tested PR techniques, and a keen understanding of the way the media works, o2 Group has been able to place clients in publications from The Wall Street Journal, The New York Times, and ESPN, to broadcast outlets such as CNBC, Bloomberg TV, CNN, and NBC, CBS, and ABC National News. We also specialize in speech writing, ghost writing bylined articles, crisis communications, more local public and media relations outreach, as well as outreach to key demographic and constituency groups.